CHI Ionic Color Illuminate Shampoo - # Platinum Blonde Purple Shampoo 355ml/12oz range_Ash Series This floral fruity gourmand fragrance

This floral fruity gourmand fragrance has a blend of eucalyptus

a symbol of femininity

warmth and vigor

our unique blend offers medium tint coverage that leaves you with a radiant skin complexion

with notes of juicy pear

CHI Ionic Color Illuminate Shampoo - # Platinum Blonde Purple Shampoo 355ml/12oz range_Ash Series This floral fruity gourmand fragranceAn illuminating, 90% natural shampoo for colored hair Formulated with Silk Amino Complex combining ceramic, amino acids & silk that deeply penetrate the hair cuticle for ultimate color deposit & moisture delivery Helps maintain salon fresh color in natural hair color & color treated hair Offers color preservation & color balance in one step Creates custom shades by intermixing colors for endless possibilities Can be used weekly or daily, depending on